About
Charlotte
Content
Marketing
Charlotte Content Marketing is a digital marketing agency with a specific focus on content and inbound marketing strategies. We began our mission in 2010 providing content to brands like eBay, Sears, and K-Mart. Today, we are still laser-focused on developing quality content for brands in a variety of industries, including legal, medical, manufacturing, logistics, and technology.
While we provide content marketing across the Charlotte Metro, our team also serves brands around the world with SEO blog posts, content auditing, thought leadership content pieces, Ebook lead magnets, and much more. We believe that there is content in everything, and there is never a shortage of valuable topics to create content around.
Content is the added service you deliver to your customers as a way to demonstrate value in partnering with your brand. The best part is that producing and optimizing consistent, quality content just happens to be one of the best ways to get ranked higher in search engine results.
This is a win-win for your brand and your customers. You gain valuable marketing exposure, and your customers form a closer bond with your brand. Content and SEO establish your company as an authority in your industry and in the Charlotte NC region as well.
At Charlotte Content Marketing, we know that in order to get ahead on the web and be found above your competition in the Charlotte, NC region, you absolutely must have regular content produced that is well-written, relevant, and valuable.
We’re proud to call the Charlotte NC Metro region home. Our founder was born and raised in Charlotte, and the area is served by some of the most amazing small and medium-sized businesses in the world.
Although Charlotte is known as the “Wall St. of the South”, we recognize the business owners who are bold enough to strike out and try new things. Content marketing is the future of search on the web, and Charlotte Content Marketing is here to serve all of the heroic business owners ready to embrace this future and explore opportunities to grow in the Charlotte market.
FAQs
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Charlotte Content Marketing specializes in developing content marketing strategies for business owners in the Charlotte Metro area and around the world. We provide content development through blogging, eBooks, newsletters and email marketing, podcast production, white papers, case studies, and thought leadership content. Our experienced experts also create marketing strategies that speak to the unique needs of brands across various industries in the Carolinas.
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Charlotte Content Marketing has a history in the content marketing industry that stretches back to 2010. Andrew Rusnak, founder of Charlotte Content Marketing, has worked with brands that include eBay, Sears, K-Mart, Vivint, the University of Alabama, and many other incredible clients directly and through agency partnerships across the United States.
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Charlotte Content Marketing serves brands across a variety of industries, and we specialize in assisting healthcare brands, legal professionals, and home services experts. We have produced content for a variety of law firms and healthcare brands as well as home services industry professionals. Our approach to every client’s needs is unique because we believe that your customers deserve an engaging experience across every touchpoint.
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Charlotte Content Marketing provides content marketing solutions to brands around the world, but we focus on the Charlotte Metro region because this is our home. Our founder, Andrew Rusnak, is a native of Charlotte and still lives in the Metro region. We believe in the enduring spirit of Charlotte and love watching the area evolve.
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Charlotte Content Marketing provides a range of content development solutions, including blogging, eBooks, email marketing newsletters, landing pages, SEO website content, thought leadership content, and podcast production.
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Content marketing benefits brands and their customers by creating engagement opportunities. Content that resonates and exudes authenticity opens more opportunities for brands and customers to connect to build long-term, lasting relationships.
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Content and SEO work hand in hand to help websites and web pages rank higher in search results. SEO content created for web pages, blogs, and off-page link building content also helps to demonstrate topical authority since people tend to trust visible brands that present themselves as knowledgeable and approachable. We use a variety of local SEO strategies to help our clients rank higher for local search terms while building authority and trust.
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Developing and posting well-written, valuable content on a consistent basis helps content marketing efforts in many ways. Consistent content that includes on-page SEO helps websites rank higher for relevant search terms, and semantic keywords and keyword clusters tell search engines what sites, pages, and brands are about.
Fresh content also plays a role in ranking web pages in search results. Search engines like Google typically rank sites higher when they are regularly updated with valuable content.
Lastly, Google specifically places value on experience, expertise, authority, and trustworthiness (EEAT). Your content needs to demonstrate these elements in order to rank well, and these factors also contribute to the customer experience with your brand on the web.
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Charlotte Content Marketing serves the Charlotte, NC, region because Charlotte is our home. We’ve watched as the city has grown and evolved over the decades, and we love being a part of the Charlotte community. We remember before I-485 even existed, back when Eastland Mall was still the place to be. We also know the surrounding region well as we routinely spend time in towns and cities like Waxhaw, Lancaster, Concord, Rock Hill, Mooresville, Gastonia, Monroe, and other growing parts of the Charlotte Metro region. To put it simply, we’re local. We’re a part of your community, and we love serving Charlotte business owners.
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Charlotte Content Marketing serves as a trusted partner to business owners in the Charlotte, NC, region. We work closely with each client to create unique, personalized content marketing strategies that take into account the unique needs of our clients’ customers. At the end of the day, content marketing is all about forming connections and resonating with customers to meet their needs.
