Search

Engine Optimization

We’re a

Charlotte SEO Company

That Actually Does

Something

If you’re a business owner or marketing manager in Charlotte NC or the surrounding Metro region, we already know that you get inundated with offers from SEO companies ALL…THE…TIME!

We also know that you may have worked with an SEO agency in the past and been left wondering what the heck you even paid for.

In fact, you may still be wondering what SEO even is or why it’s important for your company in the Carolinas.

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statue in First Ward Park located in Charlotte, NC

Your SEO Partner,

not just “another agency”

At Charlotte Content Marketing, we “get” it. SEO can seem like a headache, and you may be left wondering what exactly goes on behind the scenes.

Our SEO agency is dedicated to transparency and partnerships. You deserve to be involved in and informed about your content marketing strategy 100%, which also means SEO.

We not only provide ongoing reporting and regular check-ins to update you on progress, but we also take the time to discuss your strategy to make adjustments as needed.

Check Out These SEO Case Studies to See Our Results

FIVE

Types of SEO

Five types of SEO are used to rank our clients higher in search results. Your personalized SEO strategy may involve one or more of these five, but we always create campaigns that target the issues most important to you.

1. On-Page SEO

On-page SEO involves comprehensive keyword research and content writing. Helpful, valuable, targeted content is developed for your website, including your blog, to tell search engines what your site is about and why it should rank for specific customer searches.

2. Off-Page SEO

Off-page SEO, or link-building, involves creating content for authoritative sites to gain high-quality links pointing back to your brand’s site, boosting trust and authority with search engines. This strategy can include paid opportunities, manual outreach, or a combination of both.

3. Technical SEO

Technical SEO focuses on optimizing the technical aspects of your website for both search engines and a positive user experience. It includes tasks such as optimizing your company’s site structure, ensuring fast loading speeds for both mobile and desktop, auditing for duplicate content issues, and addressing other technical details that may evolve with your content strategy.

4. Entity SEO

Entity SEO is a modern approach focused on associating the appropriate keywords with your brand wherever it is mentioned online. This is increasingly important in the age of generative AI and Google’s SGE. Search engines view topics, things, people, and ideas as entities, establishing connections between them. Entity SEO aims to link your website with the correct keywords in all online mentions or links, enhancing your brand's visibility and relevance.

5. Local SEO

Local SEO is performed on your site and while developing content for link-building campaigns, but we also concentrate on local citations. These are citations around the web that may or may not involve backlinks, but they always involve name, address, and phone number (NAP).

Keeping this information accurate, updated, and consistent across the web sends trust signals to search engines that can affect your website’s appearance in search results.

Just Starting Out? Established & Seeking a Refresh? We Can Help!

Charlotte Content Marketing specializes in all types of SEO to ensure our clients receive the attention they deserve from local customers as well as customers across the web.

Whether you have an existing website or need to start from scratch, we can provide SEO, content writing & strategy, website design services, and more!

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We Provide the Content Advantage - Your All-in-One SEO Solution

When you partner with Charlotte Content Marketing for SEO services in Charlotte, you get the advantage of working with the source. Since we’re a content development powerhouse in Charlotte, we have complete control over all SEO content development, writing, and strategy.

We Oversee All Content Development for Your Brand

Other agencies need to farm out their content writing to strangers who could be halfway across the world, but we oversee all content development directly, meaning we can act quickly to steer your content strategy.

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