Local Business
Profile Services
Local customers are the bread and butter for many business owners in the Charlotte Metro region, and creating and managing a Google Local Business Profile is one of the best ways to capture these local customers.
A Local Business Profile showcases all of your business’ vital information, including name, address, and phone number. It also allows your business to provide updates, showcase new services and products, promote content, share your best brand images, and reach local Charlotte customers more efficiently.
Put Your Business on the Map
Local customers often look for Charlotte-area businesses online, and you can make it easy to get directions directly to your business’ front door using your Local Business Profile.
When someone searches locally for your products and services, you want to get found in what’s known as the Map Pack. This is the list of three businesses that shows up alongside a map in search results for the Charlotte area.
Local business profile services from Charlotte Content Marketing improve your chances of being included in the Map Pack, allowing your business to get found above the competition in the Charlotte area.
Why Charlotte Local Business Profile Management is the Key
Once your brand’s Local Business Profile has been created, it needs to be managed. While you can “set it and forget it”, simply creating a Local Business Profile and then leaving it to sit means you aren’t going to get the most out of this valuable resource.
Ongoing management of your Local Business Profile sends signals to Google that your business is active, an authority in your industry, and trusted in the Charlotte region. These metrics are used to rank businesses.
Updated listings alongside social media, local SEO, website content, and other content marketing strategies all work together to boost your company’s visibility online.
The Benefits of Local Business Profile Management in Charlotte
A well-managed Local Business Profile offers so many benefits to Charlotte-area business owners, including:
Regular updates are ranking signals for your brand’s website
The frequency of reviews & responses helps your profile rank in the Map Pack
Updated Local Business Profiles receive more calls and foot traffic
Well-managed Local Business Profiles establish trust & authority
Edits to services help businesses get found for the right local search queries
Local Business Profiles can also take advantage of Google Local Services Ads
If you want to get found locally, maintaining an updated Local Business Profile is vital. Contact Charlotte Content Marketing to find out how we can handle everything for your Charlotte Metro business.
When our team takes over the creation, set up, and management of your Local Business Profile, we handle:
Business verification
Updating your profile with news
Adding new pictures often
Providing Q&A content
Responding to reviews
Map & directions verification
Message response
Call tracking
Performance metrics
Optional ad writing
Ensuring your hours stay up to date
Adding and removing services & products
We make it easy to maintain a strong presence online using Google Local Business Profile services in Charlotte. Charlotte Content Marketing includes Local Business Profile management in conjunction with other content marketing services as well for business owners who want a hassle-free digital marketing experience in the Charlotte Metro.
