Social Media
Marketing
Social media is one of the most powerful weapons in your content marketing arsenal, but it may also be your Achilles heel.
Think about it: You have a direct, 24/7 connection to your customers, so why aren’t you taking advantage of it?!
The truth? Most businesses treat social media like a to-do list, not a battle plan.
We're here to change that. At Charlotte Content Marketing, our social media experts understand the psychology of social, turning simple likes into high-value leads.
Turn Likes into Leads:
Expert Social Media Marketing
in Charlotte NC
Forget the fluff, Slop Content, and Tiktok dances!
Authentic Social media is one of the fastest ways to get your brand in front of the right people.
When it’s part of a cohesive strategy, social media can:
Expand Your Reach: Attract new customers and prospects by connecting with them on a personal level.
Increase Engagement: Guide followers along the buyer journey and turn them into paying customers.
Humanize Your Brand: Show the world what makes your business unique and relatable.
Build Trust & Authority: Send powerful trust signals to search engines and prove to customers you're a leader.
OUR PROCESS: YOUR PATH TO IMPACT
PHASE I: THE STRATEGY
We start with a deep dive into your brand, your audience, and your competition. Our experts build a personalized engagement strategy and content calendar with a single purpose: to target your customers' pain points and provide value before they even ask.
This is your brand's master social media marketing plan, and we take care of everything from planning posts to running engagement campaigns and beyond.
PHASE II: THE EXECUTION
With your custom plan in place, our team handles the heavy lifting. We develop eye-catching designs and engaging visuals that resonate with your audience based on our research.
Our team manages profile feedback and engagement as your brand's representatives, ensuring every interaction strengthens customer relationships. We work closely with your team to capture authentic moments to stay true to your brand and build on the relationship you have with your customers, ensuring every touchpoint strengthens your brand.
PHASE III: THE ANALYSIS
Although we’re pretty smart, we never guess. Our team continuously tracks the performance of your content with ongoing analytics and reporting. We use this data to refine your strategy, prove your ROI, and make sure your brand stays ahead of the competition in Charlotte and beyond.
What to Expect From Our Social Media Solutions
Social media is a full-time commitment that requires strategy, expertise, and a lot of hands-on work.
When you partner with us for a monthly retainer, you're not just paying for a post. Instead, you're getting a complete, integrated solution for your brand’s reach on social platforms.
Here is a breakdown of the time and effort that goes into your social media strategy:
Strategic Onboarding & The Game Plan
Our team spends 6-8 hours in a deep-dive onboarding process to learn your brand, your audience, and your competitors.
This is a one-time process that sets the stage for the monthly work below.
Content Creation & Design
We spend 20-30 hours per month meticulously crafting each piece of content to align with your brand's voice and style.
This includes video content, carousels, announcement images, employee showcases, product highlights, customer testimonials, and more. Every piece of content is crafted to adhere to your brand standards and style guide, if available.
PPC & Ad Campaign Management
Our experts can initiate, monitor, and manage Facebook and Instagram ad campaigns for your brand.
This service is designed to strategically boost engagement, generate leads, increase followers, or improve brand visibility to reach the right customers. Ad campaigns are also effective to raise awareness for special offers and increase email newsletter signups.
Community Engagement & Outreach
We spend 10-15 hours per month expanding your brand's reach and building your community.
This includes joining relevant groups as your page, interacting with other brands and pages, cross-posting content, and initiating collaboration opportunities.
Execution & Reporting
We spend 8-10 hours per month on day-to-day management, scheduling content, and monitoring your profiles.
We provide detailed monthly analytics reports that track performance, demonstrate ROI, and allow us to refine your strategy for the biggest impact.
Estimated Time Invested ~38-55+ hours per month
CONTACT US
CONTACT US
Let’s talk
sTRATEGY
We partner with businesses that understand marketing as an investment, not an expense. If you're ready to build a content strategy that's designed to win, tell us about your project.